Big Martha Energy

December 4, 2024

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Martha Stewart is more than just a magazine, more than a homemaking icon, more than Snoop Dogg’s best friend – she’s a force. A woman who has taken her passions, skills and vision and turned them into an empire.
She’s the kind of woman you look at and think, If she can do that, what’s stopping me?

I laugh a little bit, because I remember when Housewife Martha was arrested (maybe when I was in middle school), but for years, she’s been the poster for elegance and grace – but dig a little deeper, watch a Netflix documentary, and you’ll find a story of strength, resilience, and relentless reinvention.

Let’s talk about why Martha Stewart is the ultimate role model for women who dare to blend ambition and femininity.

Building an Empire with her Bare Hands

Martha didn’t just stumble into success; she built her empire brick by brick.
Starting as a model, then a stockbroker, and then later transforming herself into a queen of omnichannel lifestyle media. Her career, as we know it, began in 1970s with a catering business she ran out of her own kitchen.

The Martha Stewart that we know started hustling in her own kitchen.

She wasn’t just good at what she did – she was excellent.
She saw an opportunity to elevate the everyday, to make homemaking something that wasn’t just practical, but aspirational. Cooking, decorating, gardening, hosting – Martha was able to turn these into art forms, showing the world that domesticity could be beautiful, empowering and deeply fulfilling.

Reinvention as a Superpower

One thing I know is that Martha Stewart has mastered the art of reinvention.

In 2004, her career (and empire, really) could have crumbled after her legal battle. However, she didn’t just survive – she thrived. She returned to the public eye – stronger, more self-assured, and ready to remind the world exactly who she was.

She was the poster for reminding the world that setbacks don’t define you; how you rise from them does.

She launched new products, TV shows, partnerships (and friendships), proving that no one – not even the media – could box her in or count her out. Reinvention isn’t just a part of her brand, it’s her lifeblood and livelihood. She doesn’t just ask for a seat at the table anymore; she’s building the table herself, complete with perfectly folded napkins and a centerpiece of her own creation.

Femininity Is Not Weakness

Martha’s legacy isn’t just about being a business woman though; it’s also about her unapologetic femininity.
In a world that often equates strength with hardness, Martha has shown us that femininity is its own power.

She’s proof that soft and strong can co-exist, you can be both graceful and bold, nurturing and ambitious – she redefined what it means to be a “strong woman” by embracing the beauty of traditionally feminine roles and elevating them to a place and positioning them into a way that warranted respect and admiration.

Being feminine doesn’t make you weak; it can make you multifaceted.

Martha’s career is a masterclass in owning who you are where you are – hosting a dinner party, running a business or planting roses in your garden.

Martha as a Modern Blueprint

What makes me obsess over Martha Stewart isn’t just her accomplishments in the kitchen or in the office, but her ability to make us see our own potential and the beauty in our own potential.

She teaches us:

Your passions can be your career. Whatever you love – baking, crafting, or organizing – can be the foundation of your empire.

Setbacks are set ups for comebacks. Life will knock you down, but how you rise is what defines your story.

Elegance and strength go hand in hand. Femininity and ambition aren’t mutually exclusive – they can be complementary forces.

Martha Stewart Energy in Every Day Life

Channeling Martha isn’t about copying her, staying in the kitchen or starting a garden; it’s about taking her ethos and applying it to your own life. It’s about asking yourself WWMSD? What would Martha Stewart Do?

She’d probably say…

“Do it with care.”

“Do it with vision.”

“Do it well.”

“Make it beautiful. You deserve that.”


In a world that glorifies hustle culture and quick fixes, Martha Stewart reminds us that success doesn’t have to come at the expense of beauty, grace or intention.
You can hustle and set a stunning table.
You can work and create.
You can chase your dreams and still find time to grow a garden.

She’s the blueprint for women who want it all – not in the sense of perfection (not that there’s anything wrong with a perfectionist), but in the sense of living a life that you’re proud of, built on your terms, and with no shame in being exactly who you are.

So here’s to Martha, the queen of reinvention, elegance and strength.
Let her remind you that you’re allowed to be both soft and unbreakable, both nuturing and ambitious.

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